Contributor

Marcus Feldman

MF

Denver, CO

Co-founder of Hearth Residential, a vertically integrated multifamily operator with 6,000 units across the Mountain West.

Articles by Marcus Feldman

Why Most Resident Apps Fail
Proptech

Why Most Resident Apps Fail

Every operator has launched a resident app. Most see single-digit monthly active usage within a year. The pattern is so consistent it is almost a law. Solve a Transaction, Not a Vibe Apps that survive do exactly one thing residents already need to do — pay rent, get a package,…

Marcus Feldman
Inclusionary Zoning's Hard Math
Housing & Urban Policy

Inclusionary Zoning's Hard Math

Inclusionary zoning requires a share of new units to be affordable. The politics are intuitive; the economics are unforgiving, and getting the ratio wrong stops production entirely. The Feasibility Cliff Set the affordability requirement too high and developers simply do not…

Marcus Feldman
C-PACE Grows Up
Financial Innovation

C-PACE Grows Up

Commercial Property Assessed Clean Energy financing was, for years, a clever structure most lenders refused to touch. The consent process has matured, and C-PACE is now a real line in the capital stack. When It Pencils It works when your energy scope is a meaningful share of…

Marcus Feldman
What Hybrid Did to the Floor Plate
The Future of Office

What Hybrid Did to the Floor Plate

Hybrid work did not just cut how much space tenants lease; it changed what they want inside it. The floor plate designed for assigned desks five days a week is now a poor fit for how people actually work. From Desks to Settings Demand has shifted toward collaboration space,…

Marcus Feldman
The Culinary Anchor Bet
New Cities

The Culinary Anchor Bet

A handful of developers are betting that food — a chef-run hall, a producers' market, shared culinary infrastructure — can anchor a community the way a golf course once did, at a fraction of the land cost. Identity You Can Taste A culinary anchor gives residents daily ritual and…

Marcus FeldmanPremium